I change my beauty routine every six months, but I make sure to use products that are light and gentle.

For makeup, I prefer to keep it simple for the daytime.

I strongly prefer to keep my hair loose and wavy, leaving it as natural as possible.

I've never tried too hard.

Some loved me, some hated me - but they all followed me.

I was at lunch with some friends one day, and we looked down at our table - blond pasta, blond pizza - and then someone joked, 'Blonde salad,' and it stuck.

After my first fashion week, there were so many brands approaching us, and we said 'No' 90 per cent of the time. We didn't care about making a lot of money - it seemed so short term. We've always wanted to create something bigger.

It's bizarre to say all bloggers are sellouts.

When someone calls me a blogger, I think, 'That's one of the things I used to do.' I'm a creative director for my shoe brand; I'm the editor-in-chief of 'The Blonde Salad,' which is a website and not just a blog anymore.

During the fashion month, I have a very busy schedule and not much time to dedicate to my hair, but I cannot neglect it if I want to maintain it healthy and always perfect. Taking care of it with the right products while keeping it healthy allows me to wear strong and shiny hair even without having to avoid experimenting new styles and looks.

Express yourself. Tell us who you are. If you would never wear pearls in real life, don't wear them when you get married.

What could be a better recipe than mixing fashion and food?

This mix of willingness and passion made me the businesswoman I am now.

Everybody would like to be on the cover of 'Vogue.'

I was so proud of my team and myself for changing the rules of the fashion industry.

There isn't that disconnect between the fashion industry and people now - you can be a trendsetter even if you don't go to shows. The industry isn't as snobbish as it used to be.

I love Europe even though I'm based in the U.S.

I never liked the idea of taking a photo just for yourself - I think everything is better when shared.

Looking into the camera creates a special eye and soul contact.

Since I was a young girl, I always wanted to pursue law studies. I would have never imagined that my career would have taken a complete different route.

I used to share my everyday life on the first social media platforms, and I had a pretty big following.

I believe that if I wasn't born in this technological and 'social media' era, I would have found another way to express myself.

I've always been obsessed by shoes as one of the main accessory of my outfit, from the classic styles to the more eccentric and of every range of price.

I have a bit of an obsession with eyes and always want to use them.

When I started, I didn't have any idea of production or how things worked in footwear.

I've never done fashion school or anything like that. But I have good instincts.

If you really want to follow me and know what I'm doing, it's Instagram. You know which city I'm in and what I'm doing. It's almost in real time.

If I want to shoot my daily look, I just put it on Instagram - not on the Web site.

I don't follow other fashion blogs, but I do follow other fashionistas on Instagram. Many of them are my friends; it's really cool: they can inspire me, and they're also my friends. I also look for inspiration in the street; there are so many fashionable women walking around.

For me, being Italian, I love pizza. Particularly from Naples. I am obsessed.

The Blonde Salad never stops!

After moving to L.A., I've started to appreciate the relaxed American look.

I'm a huge fan of the '70s. I'm obsessed with the music of that time.

I love white T-shirts as much as I love black. I often wear total black. It's my favourite.

The only rule I have is to be as authentic and spontaneous as possible. I would never wear something I don't feel comfortable in.

I'm happy with all of my past outfits, as they have felt right at the time, and your style always evolves.

At the beginning of my career, it was really difficult for my family to understand what I was working on, but they supported me anyway and gave me the best advice, which was to always be myself.

I have five tattoos.

I've always been a huge fan of beauty.

I love makeup so much, but I'm very bad at doing my own makeup. Italian girls don't wear very much, so when I do put on makeup it's just very, very natural.

I'm definitely more of a makeup person than a skincare person. I'd love someone to teach me exactly what to do with my skin, but then again, I am also lazy.

When I started my blog, I wanted it to be like my house - my own little place that anyone could come to.

Americans have a casual vibe that I love so much.

I'm from Italy, but when I'm in L.A., I dress a little bit rock and roll.

Take risks and try new things.

If I'm on a flight for more than 14 hours, I will do this Fresh face mask on the plane. I don't care how silly it looks; it saves my skin from drying out.

The first thing that inspires me is my mood, but I take inspiration from a lot of things: a rock song, a romantic movie or a specific lifestyle, like 1960s London and, of course, Italian 'dolce vita!'

My style evolves day by day; I love change.

When it comes to anything you want to do in your life, you have to be passionate. Success may come, but in the end, the most important thing is that you are doing what you really want to do.

I think London is one of the best cities to shop in.