Feminism doesn't have a particularly constructive image, although I think there was time when it was relevant.

Playing the piano was what I loved doing for myself, but as soon as it became a 'thing' that I was being pushed to pursue by my teachers, I rebelled.

You don't have to start with your dream job, and your idea of what the dream job might be will change during a working life that will have its share of ups and downs, setbacks and advances.

You need to tell people where they stand. If someone's done a good job, you should tell them they've done damn well. But if they haven't, you should take the same attitude.

When I sold Weststar Holidays, the idea was to take stock and stop and then decide in life - we were going to travel around the world or whatever we were going to do. After about two weeks my husband said to me, 'Oh for goodness sake Deborah, get yourself a business because this is driving me bonkers.'

I suffer from reverse body dysmorphia. When I look in the mirror I see somebody slimmer. It's quite a shock to see myself on TV, especially on widescreen.

Much as I'm loving the 'Strictly' experience, I'm sure I'll always be better known for my business career and my appearances on 'Dragons' Den' than I will for my cha-cha-cha or Viennese waltz.

I am a very loyal person and believe that people should be treated fairly in life.

People have to understand that they're not good at everything.

Loving something doesn't make it a good investment.

I'm very direct, I don't believe in wasting time, in wasting words.

You need emotional intelligence; to be happy to take risks; to be competitive and to look forward not backwards.

I'm quite a restless holidaymaker - I can't lie down on the sand and don't like too much heat.

One day, when I have advertising out of my system, I want to be Prime Minister of Australia.

I don't want Droga5 to be the biggest agency; I want it to be the best.

There is good business doing good.

I believe in creating ideas that consumers actually want to engage in, creating movements with our thinking and not bombarding them into submission.

It seems like not a lot of the world's issues can be solved by big government. But they can be solved by brands, and brands putting their best foot forward need advertising.

The qualities I look for in planners or creatives is very much the same thing. Beyond the givens of talent and work ethic, I really look for people who are inspired by the everyday, people who are not afraid of the obvious and are able to reinterpret it into a creative and interesting manner.

To be honest, while every market is very different, we are all still fundamentally moved and inspired by similar human truths - love, fear, belonging, desire, and so on.

As a typical creative, I am all ego and insecurity!

Over the years, advertising had become very lazy, very visual. Visuals are important, yes, but as a part of the story.

We're moved by emotions and characters and stories. We love that.

Nothing connects with people like humanity. That doesn't mean you have to tell slice-of-life stories all the time. But you know, with so many options in technology, the consumer's not really that interested in advertising... They are interested in great stories. That transcends any medium.