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In the ten years leading up to 2013, quinoa prices nearly tripled on the back of skyrocketing international demand for the latest 'superfood'. The grain had traditionally been cultivated in the high Andean plateau, principally for household consumption. But as prices rose, farmers' incentive to sell it as a cash crop grew.
In the ten years leading up to 2013, quinoa prices nearly tripled on the back of skyrocketing international demand for the latest 'superfood'. The grain had traditionally been cultivated in the high Andean plateau, principally for household consumption. But as prices rose, farmers' incentive to sell it as a cash crop grew.
Arancha Gonzalez
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