Look what the Rumble in the Jungle did for Zaire. No one had ever heard of Zaire until then. After Muhammad Ali fought George Foreman for the title, no one forgets it.
People say, 'Where do you get your strength from?' Well, where does an ape get his strength from? They are 20 times stronger than humans, and they don't rely on a meat-based diet. They eat plants all day long. It's a myth that you need meat for strength.