It's very important for the mentality of the players to always try to be a winner, to try to win as many titles and games as you can.

I think that, as a manager and as a player, you must always be motivated.

It is impossible for you to be remembered as a great team if you do not win the Champions League.

When you win something, if you don't have that mentality that comes from a tradition of always winning, the built-in demands of a big club, there's always a small dip.

The pressure at Real Madrid is independent of the outcome of other teams and is always the highest.

The idea of developing football and winning trophies at Real Madrid does not fall in line with how I see football.

The Bernabeu faithful doesn't want a similar style to Barca. They want a more direct style of football.

The best place for Cristiano is not out on the wings. The best for him is to play in every position.

We cannot try to play in a manner that does not correspond to our players' characteristics.

It's not my duty to respond to what Mourinho says. I don't know the way he thinks.

I like new experiences. It's one of the reasons I went to China.

I had no interest in continuing with Real Madrid in the way that we were working.

I enjoy working, and I enjoy working every day - and it is for that reason that I don't so much like the idea of working with an international squad. To have every day on the pitch is important to me.

I enjoy England and enjoy the Premier League.

You always depend on what the owners think of the job you are doing.

I am sure that the important managers always want to work here in the Premier League.

I went to Villarreal for 30% less than I could have earned in Mexico.

First I was going to be a football player, then after that try to study medicine or engineering. But it was very difficult to do medicine, so I did engineering.

I am very self-critical about what I do. Always.

My first experience out of my country was Ecuador. That was a very good option for me. To know how you can develop your coaching style or your personality being away and being alone, that is not easy.

The most difficult thing is football is to give the ball to a player that has the same colour shirt.

First, as an owner of the club, you must choose a style of football. After that, you must find the managers that will work with the young players in your team in that style. After that, you must put a manager in the squad with the same mentality.

There are lots of different ways to play football; I choose one in my career. I believe in that one.

You will never run more than the ball. The players that don't lose the ball are the most important in the team, and good players decide the game.