Content marketing is one of the most effective ways to promote your business online - but only when it's done right.

Sometimes success means having the right idea in the right place at the right time. Other times, it's about not being afraid to quit and move onto something new.

Earning a comfortable living and being responsible with your money is always a good thing. But, if you let that completely control your life, you're missing out on a lot of incredible experiences that money can't buy.

During the negotiation process, it's common for misconceptions to occur, since both parties assume what the other person is saying or thinking. This can lead to conflicts or disagreements.

When I first started doing influencer marketing for my company Due, I lost my shorts with literally no return on my investment.

There was a time when just the thought of waking up before the sun rose sent chills down my spine. But once I actually started getting out of bed earlier, I noticed that it wasn't all that bad.

The first step to take to wake up earlier is to have a nighttime routine that not only encourages you to fall asleep but also guarantees you'll sleep soundly each and every night.

When done correctly, gift and loyalty cards can improve your cash flow, acquire and retain customers, and increase your overall brand presence.

Like most successful businesses, you and your employees have a vast knowledge base and expertise in your vertical, as well as a lot of great video and text content to prove it. So, why not monetize your expertise and create digital products and membership courses?

The relationship between you and your boss will change over time. When you just started out, that boss was your mentor and took you under their wing. As a seasoned employee, though, you no longer need your boss to guide you along. You should be able to handle tasks on your own.

As an entrepreneur, I've come across countless articles and quotes proudly telling me that I should accept failure, smile, and keep my head up. In other words, I've been told to stay positive. The thing is, when you're forced to shut down a business and let really awesome people you care about go, staying positive is the last thing on your mind.

At one point, you were that employee who looked like a deer in headlights. Confused, lost, and not understanding your purpose within the organization. Even though you have the appropriate skills, you felt like you were in over your head. That is, until an amazing boss empowered you.

Whether you write down your to-do lists in a notebook or use a tool like Evernote, to-do lists can be a real life-saver, since it reduces the stress of trying to remember things like a meeting or what you need to pick up at the grocery store.

Early in my career, I didn't want to disappoint my colleagues, clients, or family. So I said yes to everything. This ended up raising my stress level and shortchanging everyone else - including myself - because I couldn't give anyone 100 percent of my time, nor could I pay close attention.

Each piece of content you create should lead your readers further down the path to purchase. Typically, sales and leads won't happen until a prospect has had multiple points of contact with you, so don't expect sales after a single blog post.

Coming up with a ballpark figure on how much you need to pay your expenses, such as your mortgage or rent, insurance, and utilities, is the first place to start when developing your ultimate goal of becoming a multimillionaire.

While digital wallets are paving the way for the future of payments, you still need to assess whether or not they'll work for your business. If your target audience are less tech-savvy or you're primarily a cash-only business, it may not be worth investing too much into accepting digital payments.

We're surrounded by distractions. Whether it's emails, phone calls, text messages, social media notifications, or people entering and leaving your workspace, those distractions end up eating a good portion of your time.

When you think of customer research, chances are you think of surveys. Used alongside other strategies, they can be an important way to learn more about your customer's needs, wants and habits.

Empowerment isn't a buzzword among leadership gurus. It's a proven technique where leaders give their teams the appropriate training, tools, resources, and guidance to succeed.

Having emotional intelligence allows you to manage your emotions, show empathy, and prevent you from getting distracted. It also helps you solve problems and be a more likable person.

Just because you're married doesn't mean that you have to spend 24/7 together and can't have separate interests and hobbies. In a healthy relationship, you both understand - and respect - that you need time apart doing what you want to do.

Make no mistake about it. Bad habits are called 'bad' for a reason. They kill our productivity and creativity. They slow us down. They hold us back from achieving our goals. And they're detrimental to our health.

The way that customers pay businesses is constantly evolving. Instead of paying with paper, like cash and checks, businesses are expected to accept a variety of payment methods ranging from credit cards to digital payments.