"You cannot repress anger or love, or avoid feeling them, and you should not try."

"It is time to reverse this prejudice against conscious effort and to see the powers we gain through practice and discipline as eminently inspiring and even miraculous."

"Power is a game, and in games you do not judge your opponents by their intentions but by the effects of their actions."

"Never argue. In society nothing must be discussed; give only results. "

"As Graci n said, “The truth is generally seen, rarely heard."

"If you allow yourself to learn who you really are by paying attention to that voice and force within you, then you can become what you were fated to become—an individual, a Master."

"Creative Endeavors are by their nature uncertain."

"The people with money were meddling in mechanical and design affairs. They were interjecting their mediocre ideas into the process and polluting it."

"Power rarely ends up in the hands of those who start a revolution, or even those who further it; power sticks to those who bring it to a conclusion"

"Tweere sin to stain fair Venus' courts with blood"

"Keep friends for friendship, but work with the skilled and competent."

"You must be the mirror, training your mind to try to see yourself as others see you."

"The pain is kind of challenge your mind presents - will you learn how to focus and move past boredom, or like a child will you succumb to the need for immediate pleasure and distraction?"

"Moving towards mastery will naturally bring you a more global outlook, but it is always wise to expedite the process by training yourself early on to continually enlarge your perspective."

"The need for certainty is the greatest disease the mind faces."

"I give my mind the liberty to follow the first wise or foolish idea that presents itself,"

"You are like a hunter: your knowledge of every detail of the forest and of the ecosystem as a whole will give you many more options for survival and success."

"It is not much good being wise among fools and sane among lunatics."

"The best way to neutralize our natural impatience is to cultivate a kind of pleasure in pain—like an athlete, you come to enjoy rigorous practice, pushing past your limits, and resisting the easy way out."

"Everyone admires the bold; no one honors the timid."

"Understand: we live in the world of a sad separation that began some five hundred years ago when art and science split apart."

"Little about your work, tease and titillate with alluring, even contradictory comments, then stand back and let others try to make sense of it all."

"In the end, the money and success that truly last come not to those who focus on such things as goals, but rather to those who focus on mastery and fulfilling their Life’s Task."

“Outstanding leaders go out of their way to boost the self esteem of their personnel. If people believe in themselves it s amazing what they can accomplish.”

“Sam Walton: I had to pick myself up and get on with it, do it all over again, only even better this time.”

“High expectations are the key to everything.”

“I have always been driven to buck the system, to innovate, to take things beyond where they've been.”

“Great ideas come from everywhere if you just listen and look for them. You never know who’s going to have a great idea.”

“What we guard against around here is people saying, ‘Let’s think about it.’ We make a decision. Then we act on it.”

“Outstanding leaders go out of their way to boost the self-esteem of their personnel. If people believe in themselves, it’s amazing what they can accomplish.”

“There is only one boss: the customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”

“He proved that people can be motivated. The mountain is there, but somebody else has already climbed it.”

“Watson, Sr., was running IBM, he decided they would never have more than four layers from the chairman of the board to the lowest level in the company. That may have been one of the greatest single reasons why IBM was successful.”

“For my whole career in retail, I have stuck by one guiding principle. It’s a simple one, and I have repeated it over and over and over in this book until I’m sure you’re sick to death of it. But I’m going to say it again anyway: the secret of successful retailing is to give your customers what they want.”

“Every time Wal-Mart spends one dollar foolishly, it comes right out of our customers’ pockets. Every time we save them a dollar, that puts us one more step ahead of the competition—which is where we always plan to be.”

“And like most other overnight successes, it was about twenty years in the making. Of”

“What’s really worried me over the years is not our stock price, but that we might someday fail to take care of our customers, or that our managers might fail to motivate and take care of our associates. I also was worried that we might lose the team concept, or fail to keep the family concept viable and realistic and meaningful to our folks as we grow. Those challenges are more real than somebody’s theory that we’re headed down the wrong path. As” ins

“As an old-time small-town merchant, I can tell you that nobody has more love for the heyday of the smalltown retailing era than I do. That’s one of the reasons we chose to put our little Wal-Mart museum on the square in Bentonville. It’s in the old Walton’s Five and Dime building, and it tries to capture a little bit of the old dime store feel. But I can also tell you this: if we had gotten smug about our early success, and said, “Well, we’re the best merchant in town,” and just kept doing everything exactly the way we were doing it, somebody else would have come along and given our customers what they wanted, and we would be out of business today.”

“Business is a competitive endeavor, and job security lasts only as long as the customer is satisfied. Nobody owes anybody else a living. To”

“The small stores were just destined to disappear, at least in the numbers they once existed, because the whole thing is driven by the customers, who are free to choose where to shop.”

“Two things about Sam Walton distinguish him from almost everyone else I know. First, he gets up every day bound and determined to improve something. Second, he is less afraid of being wrong than anyone I’ve ever known. And once he sees he’s wrong, he just shakes it off and heads in another direction.”

“I guess his vindication had to be the day in 1989 when he walked into a Kmart in Illinois and found that they had installed people greeters at their front doors.”

“Individuals don’t win, teams do”

“The two most important words I ever wrote were on that first Wal-Mart sign: “Satisfaction Guaranteed.” They’re still up there, and they have made all the difference.”

“If you don’t listen to your customers, someone else will.”

“I still can’t believe it was news that I get my hair cut at the barbershop. Where else would I get it cut? Why do I drive a pickup truck? What am I supposed to haul my dogs around in, a Rolls-Royce? Nowadays,”

“The point I’m trying to make is that we as a family have bent over backward not to take advantage of Wal-Mart, not to press our ownership position unfairly, and everybody in the company knows it. Alice”

“There are three types of lies -- lies, damn lies, and statistics.”

“Time is precious, but truth is more precious than time.”

“When men are pure, laws are useless; when men are corrupt, laws are broken.”