“If you dress up, it helps your personality to emerge - if you choose well.” 

“My clothes have a story. They have an identity. They have a character and a purpose. That's why they become classics. Because they keep on telling a story. They are still telling it.” 

I think dress, hairstyle and make-up are the crucial factors in projecting an attractive persona and give one the chance to enhance one's best physical features.

My clothes are very popular in Japan.

The young Japanese, especially, love to wear the latest thing and when they come to London they head for my shops as part of what they want to find in Britain.

In history people dressed much better than we do today.

You have a more interesting life if you wear impressive clothes.

I've got a real sense of three-dimensional geometry. I can look at a flat piece of fabric and know that if I put a slit in it and make some fabric travel around a square, then when you lift it up it will drape in a certain way, and I can feel how that will happen.

If you wear clothes that don't suit you, you're a fashion victim. You have to wear clothes that make you look better.

I own my own company, so I've never had businessmen telling me what to do or getting worried if something doesn't sell. I've always had my own access to the public, because I started off making my clothes for a little shop and so I've always had people buying them.

Buy less. Choose well. Make it last. Quality, not quantity. Everybody's buying far too many clothes.

My clothes have always got a very strong dynamic rapport with the body - they are very body conscious, they help you to look glamorous, more hourglass, more woman.

I am always trying to find fabrics that are more friendly to the environment - working with Virgin Atlantic, they managed to research into this and find more eco fabrics.

“I am attracted to people who make this effort in knowing what suits them - they are individual and stylish

“You have a more interesting life if you wear impressive clothes.” 

“I love designing at the moment, I'm so happy with my work.” 

“It's true the punk fashion itself was iconographic: rips and dirt, safety pins, zips, slogans, and hairstyles. These motifs were so iconic in themselves - motifs of rebellion.” 

“Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well.” 

“I never look at fashion magazines. I find them incredibly boring.” 

“Fasion is about eventually becoming naked.” 

“I didn't want to be a fashion designer, and for a good half of my career I didn't like it. I always wanted to do other things.” 

“Feminists wish women to seem like men. They're not men.” 

My son has followed fashion since he was a punk. He and I agree that fashion is about sex.

I think feminists are unaware of the tremendous extent of the role of women in history.

Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well.

It is not possible for a man to be elegant without a touch of femininity.

Personally I'm not a feminist, as I can't stand puritans.

Don't just eat McDonald's, get something a bit better. Eat a salad. That's what fashion is. It's something that is a bit better.

I was a punk before it got its name. I had that hairstyle and purple lipstick.

I'm a fashion designer and people think, what do I know?

If you're too big to fit into fashion, then you just have to do your own fashion.

I very rarely watch my own fashion shows, but the makeup for my Fall 2011 show was just brilliant.

Fashion has become so whatever. I don't think there are any stones left to unturn.

I didn't consider myself a fashion designer at all at the time of punk. I was just using fashion as a way to express my resistance and to be rebellious. I came from the country, and by the time I got to London, I considered myself to be very stupid. It was my ambition to understand the world I live in.

I'm different from any other designer, businesswise, in that I've built this company up and I own it. I never had business hype behind me to promote my image... My image is real... I have never had marketing people telling me what to do.

I talk to fashion designers and say I want some money to save the rainforest, and they say, 'Oh, I agree with you completely Vivienne. Yes, climate change, it's definitely happening,' but they don't feel that they can do anything about it; they don't even think 'Well let's stop it!'

I wish you didn't have to design so often. Try to do quality and cut down on quantity. I think fashion is very, very important.

Fashion is life-enhancing, and I think it's a lovely, generous thing to do for other people.

I don't think punk fashion is a specter or overemphasized - it made a big impression, as there had never been anything like it before.

Journalists are usually quite jealous people, especially of intellectuals who are supposed to be in fashion.

I just use fashion as an excuse to talk about politics. Because I'm a fashion designer, it gives me a voice, which is really good.

I design things to help people to hopefully express their personality.

I think that feminists have definitely underestimated the role that women have had historically. I think I would be insecure if I were to be a man; there's so much pressure on you.

Fashion is here to help make people look very important. If they have good taste and choose what suits them, I give them options on how they can do that. It's always sexy, and it's always with the same result: making women look fantastic.

“Every great and original writer, in proportion as he is great and original, must himself create the taste by which he is to be relished.” 

“Poetry is the breath and finer spirit of all knowledge; it is the impassioned expression which is the countenance of all science.” 

“Duty were our games.” 

“If the time should ever come when what is now called science, thus familiarised to men, shall be ready to put on, as it were, a form of flesh and blood, the Poet will lend his divine spirit to aid the transfiguration, and will welcome the Being thus produced, as a dear and genuine inmate of the house of man.” 

“But trailing clouds of glory do we come from God, who is our home.” 

“The world is too much with us.”