Semiotics is really interested in the questions like, what keeps you watching something, what keeps you - you know, what keeps you listening to a story on the radio? Like, what keeps you turning the pages in a book? What's the pleasure of it that's moving you forward, that's pulling you in and grabbing you and pulling you forward?
The TiVo is really an amazing machine. Like everyone who has one, I totally recommend it. Just as everyone who's married will tell you to get married, and everyone who has a baby tells you to have a baby, everyone who owns a TiVo will tell you to get a TiVo, and they'll say things like 'Your life will be completely different.' It's true.